Sydney, Australia
Functionality Is No CoincidenceThe Story
The Prime Number Guy.
My wife and kids think I'm obsessed with prime numbers. They're probably right.
When my sons were young, I gave them a challenge: write a program that calculates prime numbers. Not to torture them — but because prime number algorithms teach you everything about systematic thinking. Loops, conditions, logic, and the patience to let a process run until it finds the answer.
That's what I do for businesses. I take chaotic, manual processes and transform them into systematic, automated solutions that run reliably every single time.
"Even my logo is systematic. 139 is a prime number — nine vertices, my birthday the 13th, and a red dot that ties it together. Prime numbers are fundamental, indivisible, and precise. Just like the solutions I build."
Since 1985, I've worked with businesses across Australia and Europe — from Stryker and BMW to Fisher & Paykel and AMP — helping them eliminate operational chaos without buying expensive software that doesn't fit.
My target is the $5M–$50M business that is growing faster than its processes. Too big for improvisation. Too smart to spend $150K on enterprise software that needs six months to implement and still doesn't quite fit.
The answer is almost always already in the building. Excel. Outlook. The tools your team uses every day. Engineered properly — with German Precision — they become the system you thought you needed to buy.